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CRM · Sales & marketing
12 periods · 9 metrics
Exports retain full coverage for this metric group.
| Metric | 2023-10-31 | 2024-01-31 | 2024-04-30 | 2024-07-31 | 2024-10-31 | 2025-01-31 | 2025-04-30 | 2025-07-31 | 2025-10-31 | 2026-01-31 | 2026-04-30 | 2026-07-31 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Financial | ||||||||||||
Quarter positions follow exact adjacent start/end dates from retained SEC duration contexts. The sequence stops where a boundary is unverified; later columns are not compressed.Ambiguous or unverified dates remain blank. Policies, market snapshots and forecasts are not carried forward into other periods. LTM rows use exact trailing-twelve-month observations at the fiscal end shown. Missing values are not zero; † marks a scope limitation.
16 collected · 16 comparable numeric · 2022-10-31 to 2026-07-31
Windows end at the latest collected period, 2026-07-31. Missing periods are not filled.
| Award activity | 2023-01-31 | 2024-01-31 | 2025-01-31 | 2026-01-31 |
|---|---|---|---|---|
| Repurchase cost |
Capitalized internal-use software amortization period
—
The 3–5-year computer/equipment/software depreciation class combines assets. No separate developed internal-use software amortization period was established.
Capitalized commission amortization period
4 yrs
New revenue contract acquisition costs amortized four years including expected renewals; renewal costs two years.
Dates identify the reporting period and publication, not the policy effective date. A repeated disclosure does not establish quarterly confirmation.
Insufficient collected policy history to assess changes.
Compare source wording for scope changes; unchanged values do not establish an unchanged policy.
Latest reviewed period ended 2026-07-31
| Metric | Company definition |
|---|---|
| AttritionOperating KPI | Reduction or loss of annualized customer contract value, measured monthly on a trailing-12-month basis. Acquisition offerings generally enter after customer-success integration; the current disclosure excludes Slack self-service, Informatica and current-year acquisitions. CRM 10-Q ↗Published 2026-08-27 · Management discussion — key operating metrics and non-GAAP financial measures Definition historyOnly one reporting period has a collected definition. Earlier wording has not been collected; no conclusion about methodology changes is available. Dates are reporting periods, not effective dates. Wording changes do not automatically mean the calculation changed. |
| Agentforce and Data 360 ARROperating KPI | Annualized recurring value of active Data 360 and designated generative-AI subscriptions executed by period-end. Agentforce ARR includes Slackbot and Headless 360 beginning Q2 FY2027; it is product-specific rather than total-company ARR. CRM 8-K earnings exhibit ↗Published 2026-08-26 · Non-GAAP financial measures / key metrics Definition historyOnly one reporting period has a collected definition. Earlier wording has not been collected; no conclusion about methodology changes is available. Dates are reporting periods, not effective dates. Wording changes do not automatically mean the calculation changed. |
| Informatica Cloud ARROperating KPI | Annualized recurring value of active Informatica Cloud subscription agreements executed by period-end. CRM 8-K earnings exhibit ↗Published 2026-08-26 · Non-GAAP financial measures / key metrics Definition historyOnly one reporting period has a collected definition. Earlier wording has not been collected; no conclusion about methodology changes is available. Dates are reporting periods, not effective dates. Wording changes do not automatically mean the calculation changed. |
| Non-GAAP operating income / marginNon-GAAP financial measure | Excludes SBC, acquisition-intangible amortization, restructuring and acquisition-related costs. Margin is adjusted operating income divided by GAAP revenue. CRM 8-K earnings exhibit ↗Published 2026-08-26 · Non-GAAP financial measures / key metrics Definition historyOnly one reporting period has a collected definition. Earlier wording has not been collected; no conclusion about methodology changes is available. Dates are reporting periods, not effective dates. Wording changes do not automatically mean the calculation changed. |
| Non-GAAP net income / EPSNon-GAAP financial measure | Uses the operating exclusions plus income-tax adjustments, including a projected 20.5% non-GAAP tax rate for fiscal 2027. Strategic-investment gains/losses remain in the reported financial statements. CRM 8-K earnings exhibit ↗Published 2026-08-26 · Non-GAAP financial measures / key metrics Definition historyOnly one reporting period has a collected definition. Earlier wording has not been collected; no conclusion about methodology changes is available. Dates are reporting periods, not effective dates. Wording changes do not automatically mean the calculation changed. |
| Free cash flowNon-GAAP financial measure | Operating cash flow less capital expenditures; trailing-12-month FCF sums those amounts for the preceding four fiscal quarters. CRM 8-K earnings exhibit ↗Published 2026-08-26 · Non-GAAP financial measures / key metrics Definition historyOnly one reporting period has a collected definition. Earlier wording has not been collected; no conclusion about methodology changes is available. Dates are reporting periods, not effective dates. Wording changes do not automatically mean the calculation changed. |
| Net new annual order valueOperating KPI | Annualized contract value of new and existing customer subscription agreements entered during the period, less annualized order-value reductions from cancellations, non-renewals and downgrades. CRM 8-K earnings exhibit ↗Published 2026-08-26 · Non-GAAP financial measures / key metrics Definition historyOnly one reporting period has a collected definition. Earlier wording has not been collected; no conclusion about methodology changes is available. Dates are reporting periods, not effective dates. Wording changes do not automatically mean the calculation changed. |
| Agentic work unitsOperating KPI | Discrete tasks executed by AI agents in production across Salesforce, including Agentforce and Slack, such as resolving cases, updating records or triggering automated workflows. CRM 8-K earnings exhibit ↗Published 2026-08-26 · Non-GAAP financial measures / key metrics Definition historyOnly one reporting period has a collected definition. Earlier wording has not been collected; no conclusion about methodology changes is available. Dates are reporting periods, not effective dates. Wording changes do not automatically mean the calculation changed. |
Reviewed the current fiscal-period filing and associated earnings release, including operating-metric definitions and non-GAAP explanations/reconciliations. Only explicitly supported definitions are included; absent measures are not inferred.